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See And Be Seen
By: News Canada
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Tips for parents on how to keep kids safe on the street
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(NC)—Hopping on the bus, walking home with friends, or even riding a bike to school for the first time – there are so many milestones that children experience throughout their first few years of school, and many of these experiences involve learning how to use neighbourhood streets.
This fall, Alliance Tire Professionals and the Canada Safety Council are encouraging kids to "see and be seen" through an innovative program running in conjunction with National School Safety WeekTM in October. K.O.P. – Kids On Patrol – promotes the importance of road safety to young children through resources provided to schools across the country.
"October is a key month for school safety," says Emile Therien, president, Canada Safety Council. "Increased hours of darkness combine with the excitement around Halloween to make pedestrian safety a major issue for kids at this time of year. "
As part of the "see and be seen" theme, children across Canada are being encouraged to visit their local Alliance Tire Professionals dealership this Halloween for a free, retro-reflective armband that can be worn while trick-or-treating.
"Halloween may be one of the first times that children must learn to negotiate roads, sidewalks, and other pedestrians at night," says Therien. "Parents are encouraged to put makeup on their children instead of masks, and to outfit them in brightly coloured, reflective clothing – it's the best way to ensure that kids can see and be seen."
Alliance Tire Professionals and the Canada Safety Council encourage parents to have an open dialogue with their children about the importance of road safety. Here are a few tips to keep in mind as the kids hit the streets:
Visit www.alliance-tires.com, www.safety-council.org or an Alliance Tire Professionals Dealer near you for more information on National School Safety Week and the Kids on Patrol program.
- News Canada
News Canada provides a wide selection of current, ready-to-use copyright free news stories and ideas for Television, Print, Radio, and the Web. News Canada is a niche service in public relations, offering access to print, radio, television, and now the Internet media, with ready-to-use, editorial "fill" items. Monitoring and analysis are two more of our primary services. The service supplies access to the national media for marketers in the private, the public, and the not-for-profit sectors. Your corporate and product news, consumer tips and information are packaged in a variety of ready-to-use formats and are made available to every Canadian media organization including weekly and daily newspapers, cable and commercial television stations, radio stations, as well as the Web sites Canadians visit most often. Visit News Canada and learn more about the NC services. |
This article was posted on December 03, 2003
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